The new F1 logo by Wieden + Kennedy London – Creative Review
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The new F1 logo and identity hopes to re-engage its global fanbase. We talk to W+K’s Richard Turley, who headed up the project, about the new logo and suite of typefaces that look to the heritage of the sport while aiming to drive it forward
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Formula 1 – Brand Identity - Wieden & Kennedy London — Nick Mills
![](http://duncanstephen.net/wp-content/uploads/2017/11/world-feed-futura.png)
Formula 1's new logo unwittingly reflects the sport's mid-life crisis – Duncan Stephen
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How 3M Could Put The Brakes On The Rebrand Of F1
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The new F1 logo by Wieden + Kennedy London – Creative Review
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Wieden + Kennedy initiates rebrand of Formula 1 with new logo and typefaces
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Wieden + Kennedy initiates rebrand of Formula 1 with new logo and typefaces
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Here's what fans are saying about the new F1 logo
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Formula 1 – Brand Identity - Wieden & Kennedy London — Nick Mills
![](https://creativereview.imgix.net/content/uploads/2017/11/F1-logo-mock-up-4.jpg?auto=compress,format&q=60&w=1728&h=1080)
The new F1 logo by Wieden + Kennedy London – Creative Review
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F1 Grand Prix, Logo Explorations
NOT Wieden + Kennedy
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Wieden+Kennedy's creative team describe…
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Wieden+Kennedy's creative team describe…
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